Chris,
Thanks for your response . . . it does add light to the situation raised here.
Sorry to hear about your Mother and hope all is well. Our thoughts and prayers are with you and your Family!
I don't think they are unreasonable question either. But I do believe that goal would send out 6-8 (if not more) direct mailings a year that are now avoided because they can include the information in the paper. So the demise of the paper could actually cost more than to carry it. I think its a good discussion, but I think the "It would save $90k" Argument is not well founded.
I went thru the 990 form posted above. The $90+K number includes all printing costs from what I can see.
GOAL membership cards, stationary, envelopes, forms, law booklets, papers on various laws (put out at gun shows and also given to instructors to use as template handouts), etc. seem to be included in that number. A lot of this stuff is farmed out to printing companies and not done in-house (labor and proper printing equipment issues).
Since TOM is printed by another company, any ads they sell would naturally go in that company's coffers and NOT to GOAL. Selling advertising is very labor intensive, layout of a newspaper is a royal PITA and very time-consuming. Writing an article in Microsoft Word does not a newspaper make!!
Running a newspaper is a very tenuous operation financially and as I stated before led to the demise of an excellent computer society. NO WAY IN HELL I ever want GOAL to "bring it in house" as if it starts losing money, GOAL could be dragged under and die.
As Mark put it so well, some of us "old timers" do actually look at TOM to see what other clubs doing, what/where gun shows are being held, what matches are being held where/when, what courses are available where/when, etc. When I was looking to join a different club, reading some club notes/minutes in TOM contributed to some decision-making. I live on a computer, but hate reading large articles or books on-line . . . I much rather have print-copies. Other people would pick other options and that is fine.
Financial reports for 501 (c)(3) organizations are public. All you need to do is go ask for them.
How many organizations do you know of that immediately give you answers to questions brought up at a BOD meeting? The normal procedure is to bring up your concerns at a BOD meeting and then they are those concerns are addressed at the next BOD meeting. Doesn't anyone have any patience anymore?
This is the "instantaneous generation" with smartphones people expect a response within minutes. I'm sure that the financials involved will take some considerable time to gather up and calculate out.