Why is it such a big deal for a company that big to do something that simple? The good will generated is mind boggling, and the cost is so incredibly minor.
Seriously, write off a $4-500 gun at cost, make a gazillion new friends, sell a few hundred extra guns and make some lifetime customers. Sounds like a pretty damn good business model to me
Seriously, write off a $4-500 gun at cost, make a gazillion new friends, sell a few hundred extra guns and make some lifetime customers. Sounds like a pretty damn good business model to me