It's awesome. Now, if they come up with a gimmick that will read the wind for you, consider atmospheric surroundings, and pulls the trigger for you, you can just leave the rifle at the range and let it shoot by itself. Maybe when it gets home, it can press some orange juice for you and make you a couple of eggs sunny side up.
From a technology-demonstrator point of view, it's a fun toy.
From a "shooting experience" point of view, it's no different than giving everyone a trophy in school. "Thanks for showing up, and 'participating.' Here's your guaranteed reward."