Smith & Wesson Misses the Bear: Article about the company

Reptile

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I hope things turn around...


http://www.fool.com/investing/general/2008/12/18/smith-wesson-misses-the-bear.aspx


"You can't miss the bear, or he's gonna turn around and rip you open like a present from your momma on Christmas morning."
-- "Silas Botwin," Weeds (Pilot episode)

Wise words, my friends. And words Smith & Wesson (Nasdaq: SWHC) management should have taken to heart. Monday, S&W reported fiscal second-quarter earnings and ... well, they missed the bear. I'll leave it to your imagination what their stock price looks like right now.

Their Q2 sales came in about 3% higher than for this quarter, last year, but profits were another matter. They would have been down a mere 86%, but that just wasn't bad enough for S&W. They had to go and make it worse.

You can't miss the bear
Remember how management ballyhooed its January 2007 purchase of Thompson/Center Arms, saying how TCA would secure S&W's place in the $1.1 billion longarms market? As it turns out, that market may not have been worth entering -- or at least, not at the price S&W paid.

As you may recall, S&W paid $102 million to acquire TCA. Monday, S&W wrote down $76.5 million of that investment. In other words, S&W overpaid for TCA by a factor of four. (Way to make Time Warner feel better about its AOL purchase, guys.) And as a result, S&W wound up not earning $0.01 for the quarter, but losing $1.62.

What went wrong
Basically, S&W miscalculated the market. Sales of pistols performed admirably in Q2 with 40% growth, in addition M&P (military & police) tactical rifle sales grew at 308%. Problem was, hunting rifles -- TCA's stock in trade -- dropped 41%. That accounts for the anemic sales, but what about the decline in profits?

According to management, this issue also originates at TCA. Manufacturing lower volumes of hunting rifles hurt efficiency to begin with. Meanwhile, the gun market endures price markdowns, a continuing inventory glut, and consumer preference for lower-priced hardware. These trends may be good news for Wal-Mart (NYSE: WMT), which retails S&W's wares. But for S&W itself, it translated into a five percentage point reduction in gross margin. On the plus side, though, S&W's still grossing more than rival Sturm, Ruger & Co. (NYSE: RGR).

Foolish takeaway
All of which seems to cut against various ideas on how the current environment could help gun sales:

A recession helps hunting rifle sales, as more Americans hunt for food in the forest rather than the supermarket.
Gun sales accelerated after Barack Obama won the election.
But be patient, Fool. Such wisdom may yet prove prescient. After all, the election was held four days after the close of S&W's second quarter. There's still hope that in Q3, we'll see more of these gun sales we've been promised, for either reason -- or both.

More Foolishness about Smith & Wesson:

A Fresh Look at Sin Stocks
Smith & Wesson's Self-Inflicted Wound
 
sounds alittle dramatic IMO.

"After all, the election was held four days after the close of S&W's second quarter. "

Q3 should make things all better [grin]
 
sounds alittle dramatic IMO.

"After all, the election was held four days after the close of S&W's second quarter. "

Q3 should make things all better [grin]

I think you mean Q4.

Somehow though, S&Ws stock has gone from a peak of $21 in Oct 07 to $2.50 or so now. That's not good and doesn't jibe with what seem to be some products that are selling well.
 
The T/C purchase was perhaps strategically a good move. Clearly, S&W wants to be the only major manufacturer to offer a full line of firearms of every type. Obviously, though, something went wrong.
 
I think you mean Q4.

Somehow though, S&Ws stock has gone from a peak of $21 in Oct 07 to $2.50 or so now. That's not good and doesn't jibe with what seem to be some products that are selling well.

I don't think you can use stock price as a very accurate guide to how well a company is doing at this point. People have so much loss on margin that they are forced to sell stocks just to pay back their debt to the bank. It may not be the exact case with S&W but there are many examples such as this that are driving stock prices below what they should really be.
 
I don't think you can use stock price as a very accurate guide to how well a company is doing at this point. People have so much loss on margin that they are forced to sell stocks just to pay back their debt to the bank. It may not be the exact case with S&W but there are many examples such as this that are driving stock prices below what they should really be.

It might help if the company posted earnings. Stock valuations are multiples of actual earnings and money that would be returned to the stock holder. If the stock holder gets less than the stock is worth less.

The stock is not for a high growth company. It is an industry which is on the decline with high barriers to entry. If everyone could get into the market then SW's stock would be worthless. No one would pay for an albatross when they could buy a new company that produces cheap mass market rifles. Right now SW is in limbo as the overall market is big trouble. It is only holding on barely due to market conditions that just happen to suspend it in animation. just like other companies in MA such as P&W.
 
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