Why November 19?
There is really no particular reason November 19 was chosen. It did not conflict with any other holiday or event on the U.S. calendar.
We found, however, that people preferred to buy their ammo at gun shows or over weekends, which is why National Ammo Day is now National Ammo Day/Week.
However, we would me remiss if we did not mention that November 19 is the birthday of Kim du Toit (the creator of National Ammo Day). Kim couldn’t think of a nicer way to celebrate his birthday than it helping send a signal about how the value of the Second Amendment and our ammunition manufacturing industry. And, if we make our target of 5 BILLION rounds sold, his birthday wish will come true.