What is S&W thinking?

[Broc]

What is S&W thinking?​

What they are thinking - "our fan boys will buy anything" and "we will flood the stores and the stupid noobs will buy it".

SW has like 700 models, they could focus on quality, but f*ck that, release new sh*t instead.

 

[Waher]

So they made another shield.
Fantastic.

It's the Shield EZ with different serrations and stippling.

For f-cks sake at least Ruger copies something innovative but unobtanium from Kel-Tec when they run out of ideas.

 

[Quantavious G]

what it needs for true easy sliding is to weld a nice, knurled charging handle to the slide like the sks has

 

[Quantavious G]

I like the M&P but I think they finally made the one I have no interest in.

 

[Marty McFly]

 

[Rockrivr1]

I’m a huge fan of S&W revolvers but their semi auto line has always been lacking and this one falls into that same category.

 

[jkelly1229]

I thought the entire industry knew not to use the Toblerone slide serration cuts after the original Beretta APX was unanimously selected as the ugliest pistol on the market.

The apx isn't that bad in person... not a handsome pistol but not that bad

 

[ErnstStavro]

I just don’t get it. Are they getting rid of the EZ? Competing against there own sheild+?

 

[jkelly1229]

It's the Shield EZ with different serrations and stippling.

For f-cks sake at least Ruger copies something innovative but unobtanium from Kel-Tec when they run out of ideas.

We call stupid serrations and the stipple the nes special

 

[Marty McFly]

I just don’t get it. Are they getting rid of the EZ? Competing against there own sheild+?

You don't get it! They added ez features to the shield plus. Then had a 7 year old draw a gun. And combined it all

 

[T-Unit]

The apx isn't that bad in person... not a handsome pistol but not that bad

Plus Beretta is always doing rebates for them, but the APX comes off as a budget Beretta pistol, not like their other poly pistol the Px4, which comes off as an enhanced polymer version of the 92.

 

[drgrant]

Worst marketing team in the firearms industry

Since 60% of their sales is "smith people" most will gobble it up.....

They came up with "equalizer" because somebody figured out that a bunch of people were turned off by "M&P Shield" thinking it was some kind of feminine hygiene product..... like it literally sounds like something you'd find at CVS.....

 

[jkelly1229]

Plus Beretta is always doing rebates for them, but the APX comes off as a budget Beretta pistol, not like their other poly pistol the Px4, which comes off as an enhanced polymer version of the 92.

Ha lol i think the px4 is hideous

 

[Marty McFly]

Ha lol i think the px4 is hideous

That rotating barrel is pretty cool though

 

[enbloc]

Wow. That does not look like the Queen Latifa I remember...

 

[appraiser]

I love old S&W revolvers,

Models 36, 60, 13, and 19 have been in my collection at some point

I had a 3913 30 years ago and to this day I regret selling it

After that..... they lost me... granted I am a big fan of Glock when it comes to Polymer pistols, the S&W M&P not so much

I cringe when manufacturers give guns names like that.

 

[s&w3913]

Hey, I got an idea...how about getting rid of that f***ing Hillary Hole!

Not one of my S&Ws has that.. what I don't get is why it's revolvers only.. oh and Ruger has something similar for their revolvers..

Heres an idea for the thugingtons of america dont leave your loaded guns in the couch or under the pillow so your muppet kids can grab them.

 

[Broc]

Worst marketing team in the firearms industry

They don't need marketing when they can flood gun stores with their junk.

Equalizer appeals to the dudes that put punisher junk on their guns.

 

[G4Y4HK]

Weren't people going GAGA over the Shield when it first came out and everyone lined up at the deli ticket shop to reserve one?

 

[general disorder]

The shield was cutting edge at the time.

 

[drgrant]

Weren't people going GAGA over the Shield when it first came out and everyone lined up at the deli ticket shop to reserve one?

Most of it was "cuz mass" but smith was giving those things away at like 299 map or something.

 

[DJBrad]

They could have went with a killier more fitting name. How about the abortion?

They could have called it the “Foetus” and it would sell much better.

 

[general disorder]

When the Shield came out in 2012 ish there were not a lot of single stack 9mm pistols on the market. And not at that price point.

 

[sshamrock]

 

[Matt_SERE]

View: https://www.youtube.com/watch?v=Gev1Toor8xE

 

[TrashcanDan]

I’m a huge fan of S&W revolvers but their semi auto line has always been lacking and this one falls into that same category.

You'd think for what they set as an m.s.r.p. is on a 929 or any other wheelgun, especially the performance center stuff (its in name only) , they at least throw in a set of Hogue Big Butt grips and a Dawson front sight. Nevermind having to gut the thing completely to stone out all the chatter marks to get rid of the grittiness and ream the cylinder throats to get em all the same diameter.
Kit guns, at best, out of the box.
Which I guess is the lesser of several evils compared to everything else out there in that price range.

The semi auto line they carry is severely lacking indeed. I think the firearms industry as a whole has run out of ideas. This new run of steaming turds coming from various manufacturers seems to be all about who can cram a t.v. set on the smallest handgun they make and get it to market as quick as possible.

 

[TrashcanDan]

.30 Super Carry?
Laughable.

.40 Super Carry.
It'd be like a wallet sized flak cannon.

 

[Rate_of_Twist]

Ah hell yeah, so hard over that grip safety…. That’s so what I want in my ultra compact carry pistol

 

[Boghog1]

Grip safety? AYFKM

 

[Quite_Exasperated]

Might be a little better without that optic…but not by much..