In the current world of accepted censorship by the networks and social media outlets just what channels do you propose they advertise on? Do you really think the proposed networks you can list will accept said ad?
Advertising on The Outdoor or similar channels is not going to hit the target audience.
So you propose rolling over and accepting defeat without even trying?
Buy the ad space. $$$ talks.
if they won’t sell you the space, make use of the lawyers. If they are OTA, go after their FTC license.
If a business turns down a multi million ad campaign, ( mostly profit that would fall to bottom line) reach out to stockholders
It’s a PR campaign, fight it. They aren’t trying to get NRA members to quit, they are attempting to make the NRA toxic to politicians. (A six figure add campaign BTW is nothing. They want the PR buzz and free exposure that goes with it.). You know what can impress politicians? Increasing NRA memberships and increase voter turn out of members.
Plus there are things that could EASILY be done to make this attack on the NRA an opportunity to raise funds and recruit new members.
First I would reach out to current membership on what the 80% of dues expenditures not mentioned in the add accomplishes and what wins all those lawyers costs have had. Basically a keep the sticker campaign to current members, and sign up a friend to put a sticker on his car.
Second I’d launch a counter campaign that would make their advertisement an NRA recruiting tool. Since the majority of gun owners are not NRA members, and I suspect none of the new firearm owners are in NRA, you can recruit new members on the Outdoor network and anywhere else gun owners visit.
THIS IS AN OPPORTUNITY disguised as a problem.